Real Life Labs
We have seen many companies with great intentions take a product to market only to find that it was too complex for the end user or requires the end user to be
With the healthcare ecosystem focus on consumerism, it is even more important to actually extend testing into real life settings. YOUnified Health Real LIfe Labs is a loft space equipped to simulate an actual living space.
Our process is founded on Design Thinking, a solution generating process that involves
(1) Understanding the User
(2) Brainstorming Sessions
(3) Challenge Assumptions
(3) Redefining Problems
(4) Testing and Iterating
We also additionally extend the process to test the solution (or prototype in a real life setting with real life people. We have the option of filming the users so that we can provide different teams with unbiased feedback and first hand experience.